Wednesday, February 01, 2006

Dead roaches

I commute daily on the Los Angeles Metro rail line, and almost daily, I see a dead cockroach at Union Station. I saw one today on the ramp leading from the platform and was sickened at the sight. I was highly irritated that my morning must be greeted by such a grotesque visual. Then I walked into the main thoroughfare and thought immediately of the thousands of people who traffic it every day: thousands of potential consumers with nothing presented to them but bleak concrete walls. If the train station were run by a for-profit company, it might have the gumption and liberty to sell ad space on its walls. Not only would ads liven the place up, their revenue could fund basic maintenance: like keeping the station clean enough that roaches wouldn't abound. But like so many other services, rail transport is thought of by the left as too sanctified to be sullied by the market.

In contrast, the last leg of my journey to work, an 18-floor elevator ride, is much more pleasant. Every elevator in my building is equipped with a small screen that receives real-time news updates and (horrors!) advertisements. Far from making the elevator feel like a carnevale of depravity and greed, it provides a nice little read for me 2 or 4 times a day. And the management can use the revenue from the ads to keep the building nice (nary a roach is to be seen).

Why can't a train station be as nice of a walk as an outdoor shopping mall, with pleasing movie posters of Reese Witherspoon and bold, artsy Apple Computer ads gracing the walls in clean glass cases? Instead we get surly public-sector train staff, dreary station walls, and dead roaches.

5 Comments:

At 10:14 AM, Blogger Hanley Family said...

You don't even get graphitti laden public service announcements? How depressing...

 
At 11:42 AM, Blogger davescholnick said...

Though you may need to blame their exterminator for the roaches, you may be right about the public sector management.

I don't think there's any sort of left wing agenda at work here; the MTA displays plenty of ads on buses and bus stops. It may be management trying to avoid filling one of LA's few historically significant public buildings with ugly ads. Not everybody is as impressed with the aesthetics of billboards as you seem to be.

What is it about liberals that makes you think we hate ads at train stations?

 
At 6:48 PM, Blogger Daniel said...

I'm sure not all leftists hate train station ads. But you can't deny that anti-commercialism and anti-consumerism are prominent strains in the political left.

 
At 5:04 PM, Blogger davescholnick said...

Sure, though you put it so harshly.

But in this case, I think you're wrong. Most public transit is run by city governments and city governments are overwhelmingly left of the political center. Have you seen the amount of ads on buses?

I remember when they first figured out how to cover a bus window with an ad. I saw a bus in Evanston disguised as a giant Godzilla foot. In LA now you can't avoid it. The buses have TVs with sound. They pump ads and "news" into your morning commute and the only way to escape it is with your trusty iPod!

I'm sorry... I meant your personal MP3 player...

 
At 11:20 AM, Blogger Daniel said...

"But in this case, I think you're wrong. Most public transit is run by city governments and city governments are overwhelmingly left of the political center. Have you seen the amount of ads on buses?"

Hmm. Point taken.

"the only way to escape it is with your trusty iPod!"

I do use my iPod as an escape hatch: especially when around noisy cafe patrons (like now).

 

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